07 Mar 2013

Promoting your business on Social Media sites

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We’ve learned a lot over the years about Social Media Marketing when working with clients and on our own web sites. Using the web to create an online personality or “brand” for your business is an effective and low cost promotional tool. There are few better ways to promote awareness of your businesses than using social media web sites.

Setting up a business profile on social media web sites is fairly personal, and we recommend that most companies take the time to configure their own settings. With that said, we are always available to help if you don’t have the time or if this is out of your comfort zone.

Popular social media websites:

Linkedln
(www.linkedin.com)
A popular networking site where professionals and business associates can exchange ideas, information, and opportunities.
Facebook
(www.facebook.com)
While primarily a personal social networking site, companies can also  advertise, promote events, and create a business presence.
YouTube
(www.youtube.com)
A very popular site where users, including businesses, can upload their videos to let people know more about what they do.

 

Twitter
(www.twitter.com)
A purely text-based medium, users post short messages on their pages to alert friends, clients, and associated businesses about what they are doing.
StumbleUpon
(www.stumbleupon.com)
Users are provided with a toolbar to search websites that are tailored to their interests. The community rates the sites and shares their discoveries with other members.
Naymz
(www.naymz.com)
A professional networking platform that allows people to find and discover new connections, opportunities, ideas, and information based on their backgrounds and reputations.

 

Reddit
(www.reddit.com)
A source for what is new and popular online. Users upload stories and articles to drive traffic to their website or blog.
Ryze
(www.ryze.com)
A business networking site where members create a free networking-oriented home page and can send messages to other members. They can also join other networks related to their industry.
Biznik
(www.biznik.com)
With a growing membership worldwide, this is a community for people who are building businesses to connect online and also meet face-to-face with other local professionals.

 

Technorati
(www.technorati.com)
Members register their blogs with this network to increase readership and exposure.
Fast Pitch!
(www.fastpitchnetworking.com)
Fast Pitch! is designed as a one-stop shop for business professionals to network and market their businesses.
Delicious
(www.delicious.com)
A site where users share their favorite online bookmarks with the rest of the community.
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